The Golden Tee Blog

Golden Tee is becoming a Facebook juggernaut. While it doesn’t have the 1,000,000 plus fans that Buffalo Wild Wings has (yet), the GT Fan Page now has well over 4,000 members. Not bad considering we started January just under 2k.

On the surface this might look unimpressive, but those who actively post and check the page know how far it has come in less than a year. In fact, it’s become so busy that monitoring and updating this page sometimes takes hours out of my daily routine.

Why Our Page Doesn’t Suck

The interactions on the GT page between fans and from us is unlike any other page on Facebook – seriously, just look at Buffalo Wild Wing’s one random post every few days with little to no contact with its fans. BW3s is doing something right to get the amount of fans they have, but you won’t get any direct contact with them if you happen to post on their page.

Many people might believe that operating this kind of site is a widespread operation. Time consuming, yes. Deep and complicated, however, couldn’t be further from the truth. I do most of the posting and maintenance for GT Facebook although Duffer Dan checks in every now and then. He has his hands full maintaining the Golden Tee Twitter Page.

The privilege and responsibility of maintaining the Facebook page brings an intriguing new way to operate. The response for the Gamer v2 promotion conducted over the past few weeks was so overwhelming that it surprised the marketing crew at IT. For a recap of what we did, you can check it out here.

And yes, we will offer up better questions than whether you like basketball or hockey. P.S. – I’m a football and baseball guy and either hockey or basketball really does it for me.

Ballz, BALLS, Ballllllllls, and more balls

The word “balls” was written well over a thousand times (in all sorts of ways) over the course of a two-week span for our Gamer v2 Facebook contest.

I learned throughout this contest that our GT fans are creative and don’t mind throwing in a testicle joke, or two, or three because well, it’s timely and hilarious. Plus, as a 25-year-old I can honestly declare that saying or hearing “balllllllz” never gets old.

In this two-week span, the Facebook Page literally doubled – something we were all thrilled with. Because of this, every fan was eligible to receive at least 25 free virtual golf balls for joining. This, however, is where things start to get interesting.

After providing the email address for players to submit their personas, the marketing crew received literally hundreds of emails each day from fans claiming their balls. While we plan to have a more efficient system in place in the future, we, and more specifically IT Marketing VP Scott Morrison, spent an entire day organizing all the names and personas into a spreadsheet. Not exactly a giant operation.

It was, and still is interesting to think that many thought of this as a finely oiled machine. There was no way we weren’t living up to our end of the bargain, but on our side you had less than 3 people actually sorting through and dispersing tens of thousands of golf balls.

“Golden Tee Sucks and Where are My &^%$ing Balls!”

Because the Facebook page never closes, players are able to post anything they want into the feed at all times. This is great (or horrible) news for the 3 AM drunken Facebooker who is simply looking for something to do after coming home from a bad night on the trackball.

During the Gamer v2 promotion, we saw a lot of these kinds of rants. Some were directed to difficulty getting the golf balls, some were good ol’ fashion bashings, and some were just absurd.

Here are a few of the good ones. DISCLAIMER: These aren’t necessarily drunk posts and none of the spelling, text, or wording was altered in anyway.

“All I can say about your ball promo is it sucks, you were vague on the way to get the balls and never returned MY E-MAILS THANKS FOR NOTNING<SAT LEAST SAY THANKS FOR THE OVER 4 GRAND I’VE SPENT ON THE GAME IN3 YEARS!!!!!!!!!!!!!!” -Jean K.

“I used to be a huge fan of golden tee. no more. you people hjad a good thing going, but the courses are unrealistic. you get no more of my money” -Eric C.

“Grow some BALLS GOLDEN TEE!!!!!!!! come on now! Nice empty promises….” -Kyle S.

“Boobies.” -Scott S.

While these are hilarious to read it can also be frustrating at times. It would be easy to say I don’t take these kinds of responses personally, but it still somehow feels that way in the Facebook setting.

With that said, I would never delete a post like this (unless there is mass profanity) because it is your right as a fan to express yourself, whether it’s positive, negative or ridiculous. Active fans of the page can also attest to the fact that I will respond to almost every single thread – even if my head might be ready to explode.

On The Very Bright Side –  This Is Changing Golden Tee

Regardless of the random posts and occasional unhappy camper, the Golden Tee Facebook Page is by far the biggest advancement for the game outside what’s in the cabinet. It also happens to be the most enjoyable part of my day.

I love seeing what people are talking about, which YouTube moment is making noise, and what is the overall vibe from this growing community. You have a voice on the page and what you say can and will be passed along if it makes sense. (Sorry Scott S. – “Boobies doesn’t quite make the cut).

This massive active fan base is unlike anything the game has seen before. While there are message boards and forums, these don’t have the same feel that this page has. I am a Golden Tee Fan Boy at heart, so talking and answering anything people might muster up doesn’t feel much like work.

The page will continue to grow, a select few players will drunkenly post how much they hate us, and thousands of fans will continue to spread the GT love and create an even larger community of talking trackballers. And If you’re going to get hammered and start posting away – don’t drop any F-bombs because I’ll have to probably delete it. Otherwise, the stage is yours.

Can’t wait to see what’s next and if you aren’t in on the action yet – come join us.