Every corporate boardroom on earth is full of ‘em right now.  Big, important boss types pounding their scared marketing team with words like “Twitterspere” ,”Blogroll” and “Wiki.”  ”We need a iPhone App!!!” they demand.  Why? They have no idea.  But they move forward, paying their crack R&D team to interview 12-year-olds and study the likes of “marketing genius” Ashton Kutcher for “business” research.  They think they need this stuff and duh!? They want to be cool with you, dawg!
Well, well, well – here at the inner sanctum of the Golden Tee marketing universe – we are hip. Â We are with it. And yes, bro – we can hang with you wiki-tubey-tweety hip cats too! Â But damn it – we do it with some common sense and style.
Ya know, the Golden Tee marketing team is small, but we are MIGHTY! Â And you’ve probably noticed an equal amount of Golden Tee Goodness on and off the game this past year. Â We kicked it off with YouTube Great Shot Replays in last year’s 2009 update. Â The simple idea of replaying holes-in-one has always been around, but when our team first eyed YouTube the drool starting forming. Â It was a way to make everyone happy – YOU, the player, are happy because you can show off your off-the-ubrella-stick-nothin-but-cup. Â And I, the marketing geek, am happy because we’ve uploaded 30,000 videos and are approaching 1,000,000 advertisements, errr, views! Â User generated content at it’s best, baby.
Here's My Incredible Stat Card, Where's Yours?!
But we didn’t stop there. Â And likely by now you’ve seen our killer new Facebook Applications. Â The addition of dynamic stats cards for Golden Tee and Silver Strike Bowling, along with our new “Dress Your Golfer” app for Goldentee.com/Facebook – this stuff’s just the tip of your 2.0 iceberg.
Yesterday, we launched a fun  project for those millions of iGoogle users out there – our very first Golden Tee iGoogle theme! (insert applause here)  So whether searching for important items like dogs on skateboards, celebrity smut or, aaaa , “private entertainment” – we here at Golden Tee Central hope you git’r done within your fun Golden Tee frame!
So, are you left wondering, “Duffer, how is this any different than those big-time-poser corporate fat cats you speak of?” Well, my friends, I can proudly say that social media is only as good as the community that’s powering it and YOU GUYS ROCK!  Whether it’s through our presence on Twitter, Facebook or YouTube, you – THOUSANDS OF YOU – were there first and greased the IT social media marketing machine.  We came along merely to add a little more insight and legitimacy into your already existing communities and thanks dudes – we’ve learned a ton along the way.
To end this post, I propose the challenge for you to challenge us…
HOW CAN INCREDIBLE TECHNOLOGIES HELP FURTHER YOUR ENTERTAINMENT EXPERIENCE THROUGH SOCIAL MEDIA?
An easy question, with no right or wrong answers. Â We’ve already heard many great suggestions like “blog about course creation” or ” exclusive contests for Facebook and Twitter users” – whatever your suggestion is, now is your chance to voice it! Â And maybe, just maybe, your suggestion will help shape the future of Golden Tee Golf! Â And that, my friends, if anything else, would be an AWESOME acheivment on your ol’ resume…
Good times,
- DD
Hanging with celebs isn’t exactly a normal occurrence in my everyday life, so when I found out I was going to Brian Urlacher’s house to install and play some IT games, I was excited and nervous to say the least.
